Film

/

Photography

/

SUNSUN

(

5

)

/ About the project

2024, we were asked to create a visual identity for an experimental lifestyle brand.

The project was an exploration of redefining the concept of 'Home' for a product. We focused on creating a dedicated space where the object breathes, unfolds, and responds to the natural choreography of light.

It was a process of visualizing how forms interact with their surroundings to evoke a sense of belonging within a minimal structure. This early R&D on light and form continues to define our studio's visual language today.

/ Credits

Client:

SUNSUN

Creative Direction: Mitsuko Sato

Motion: Jongwon Wi, Insu Jeong

/ Year

2024

OTHER

PROJECTS

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